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Artist Management · Bengaluru
ORIGIN ARTISTS
Talent. Vision. Legacy.
Bengaluru · India

ARTIST
MANAGE
MENT.

India's next generation of artists deserve more than a deal — they deserve a team that builds empires. Career by career. Legacy by legacy.

Our Roster Work With Us
About Origin

Built for the creators
who refuse to wait.

Origin Artists was built on one conviction — India's most extraordinary creative voices deserve management that matches their ambition.

We don't run a talent agency. We build careers. From the first brand deal to sold-out shows, from an audience of thousands to seven-figure partnerships — we're in every room that matters.

Our roster is intentionally small. Every artist we take on gets our full attention, our full network, and our complete belief in what they're building.

13+
Film Credits
600+
TV Episodes Hosted
2
Artists. One Roster.
2025
Est. Bengaluru

"We don't follow the culture.
We move it."

Based in Bengaluru, Origin Artists operates at the intersection of music, digital media, and culture — connecting artists with brands, audiences, and opportunities that define careers.

Whether you're a rapper rewriting the rules of your language, a creator building a generation's playlist, or a performer ready for the main stage — if you're building something real, we want to be in your corner.

For The Artists

What we
believe in.

01
Talent First
Every decision begins with one question: Does this move the talent forward? We don't chase commissions or shortcuts — we build careers with longevity, purpose, and lasting impact.
02
Radical Transparency
No hidden percentages. No surprise deductions. Every booking, campaign, contract, production, and budget is shared openly. Trust isn't a feature — it's our operating system.
03
Career Architects
Moments create attention. Strategy builds legacies. We help exceptional talent evolve into enduring brands through thoughtful planning, partnerships, and opportunity.
04
Meaningful Relationships
Great opportunities are built on trust, not transactions. We cultivate long-term relationships with brands, studios, agencies, producers, platforms, media, and industry leaders.
05
Creative Freedom
The vision belongs to the creator. Our role is never to control the work — it's to protect it, strengthen it, and help it reach the people it's meant for.
06
Your Name. Your Rights.
Your work. Your likeness. Your voice. Your intellectual property. Your future. We're here to protect what belongs to you.
07
Quality Over Quantity
We're intentionally selective. We'd rather build twenty remarkable careers than represent hundreds without purpose.
08
No Lock-Ins. Just Trust.
The best partnerships don't rely on contracts — they rely on value. We believe people stay because we consistently earn their confidence.
09
From First to Legacy
Whether it's your first collaboration, film, campaign, or sold-out show — we're here to help you build something that lasts.
Our Roster

The talent
we believe in.

AbhinavaKavi
AbhinavaKavi
AbhinavaKavi
AbhinavaKavi
AbhinavaKavi
AbhinavaKavi
01
Telugu Hip-Hop · Rap · Songwriter
ABHINAVAKAVI
Hyderabad, India
A sailor-turned-rapper, Telugu wordsmith, and cultural storyteller. Armed with razor-sharp lyricism and an unmistakable command of the Telugu language, AbhinavaKavi has become one of the genre's defining voices. Whether delivering hard-hitting bars or writing for the big screen — he doesn't follow the culture. He moves it.
Film Discography →
Spotify — New Releases Spotify — Full Catalogue YouTube Apple Music — Coming Soon
02
Actor · TV Host · Digital Creator · Culinary Expert · Social Entrepreneur
UDHVITHAA
HARSHAA SHARMA
@allaboutudhvithaa
A television host, actor, culinary expert, and social impact advocate whose work spans media, food, and community development. Having hosted over 600 television shows, starred in Colony Circus, and founded The Social Artist NGO — she brings authenticity, credibility, and purpose to every platform she engages with. Her ability to connect with audiences makes her a natural partner for brands, stories, and initiatives that seek meaningful impact.
Career Credits
  • —Lead Actor — Colony Circus (Short Film)
  • —Hosted 600+ Television Episodes on ETV Abhiruchi
  • —Presenter — Wow Emi Ruchi (Global Cuisine Series)
  • —Former Radio Jockey — Radio Mirchi
  • —Child Artist & Voice Artist in Film Productions
  • —Hosted Children's Film Festivals & Live Events
  • —Performed in 60+ Stage Shows as a Trained Dancer
  • —Founder — The Social Artist (NGO)
  • —Collaborated with Deloitte, Infosys, IBM & US Consulate
Instagram YouTube — Coming Soon

Photo Coming Soon

The Work

OUR
Credits

Films, television, and stage — the combined body of work from the Origin Artists roster.

Project Type Role Play
Yama Greatu Kaala Lyrics & Vocals ▷
Rage of Kaantha Kaantha Lyrics & Rap ▷
Seatu Siragadha A1 Express Lyrics & Rap ▷
Sandhya na Udayiddaam SIR Lyrics ▷
Merise Merise Hello! Lyrics & Vocals ▷
Ala Vaikunthapurramuloo Trailer Ala Vaikunthapurramuloo Lyrics ▷
Poradathaam Kaala Lyrics & Vocals ▷
Maa Veedhula Kaala Lyrics & Vocals ▷
Nikkal Nikkal Kaala Lyrics & Rap ▷
Huyire Huyire Committee Kurrollu Lyrics & Rap ▷
GGG Rap Gam Gam Ganesha Lyrics & Rap ▷
Ee Zindagi Mrithyunjay Lyrics & Rap ▷
One Life SIR Lyrics & Vocals ▷
Love all the Haters Bomma Blockbuster Lyrics & Vocals ▷
Enduku Ra Krishna & His Leela Lyrics & Rap ▷
Maha Theme Aakasam Nee Haddura Lyrics ▷
College Age Iona Ee Nagaraniki Emaindi Lyrics & Rap ▷
Bagundayya Chandram Mental Madhilo Lyrics & Rap ▷
Padmavyuham Yuddham Saranam Lyrics & Vocals ▷
Colony Circus OTT Short Film Lead Actor ETV WIN
ETV Abhiruchi TV Show Lead Host ETV
Wow Emi Ruchi TV Show Presenter ETV
Radio Mirchi Radio RJ Radio Mirchi
What We Do

Full-spectrum
career management.

From the first deal to the headline slot — we handle every dimension of an artist's career so they can stay focused on creating.

01
ARTIST MANAGEMENT
Day-to-day career strategy, scheduling, and full representation. We sit at the table so you can stay in the studio.
02
BRAND PARTNERSHIPS
Closing deals that align with your identity — authentic, lucrative, and built for the long term.
03
DIGITAL STRATEGY
Social growth, content calendars, platform optimization, and audience building across every relevant channel.
04
TOUR & LIVE EVENTS
Booking, logistics, and production — from intimate gigs to multi-city tours across India and beyond.
05
LABEL & MEDIA RELATIONS
Leveraging industry relationships to open doors — labels, streaming platforms, press, and media.
06
CREATIVE DIRECTION
Visual identity, rollout planning, and campaign strategy that turns releases into cultural moments.
How We Work

Four steps to
building your legacy.

01
DISCOVERY
We learn who you are — your sound, your audience, your ambitions. No templates. No assumptions.
02
STRATEGY
A bespoke career roadmap built around your strengths. Every plan is as unique as the artist.
03
EXECUTION
We activate — pitching brands, booking shows, growing your presence, opening industry doors.
04
SCALE
Once momentum builds, we expand reach, diversify revenue, and cement your place in the culture.
Get In Touch

Let's build
something real.

Whether you're an artist seeking representation, a brand looking for talent, or a collaborator with an idea — we want to hear from you.

hello@originartists.com +91 89707 37474 Bengaluru, India